
Most Common Sports Scholarship Mistakes & How to Avoid Them
Our Experts Reveal the Most Frequent Mistakes During the College Recruiting Process
Getting a sports scholarship to study in the U.S. is an amazing opportunity, but it’s not always easy. Many student-athletes make simple mistakes that can affect the chances of getting a good scholarship.
To help you avoid them, we spoke with two of our experts at Keystone Sports. Sandy Franz is the Head of Marketing at Keystone Sports Germany and a Sports Consultant with over 12 years of experience. Mario Picazo serves as Operations Manager at Keystone Sports Spain and has been a Sports Consultant since 2017. Both have helped many athletes to secure scholarships in the United States.
Here are some of the most common sports scholarship mistakes our experts have seen, along with their tips on how to avoid them.
Sports Scholarship Mistakes to Avoid during the Recruitment Process
1. Submitting a low-quality recruiting video
“The recruiting video is often your first impression,” Sandy explains. “A shaky camera, poor lighting, or bad angles can turn off coaches.” This is one of the biggest mistakes athletes make. Your video doesn’t need to be professionally produced, but it should be clear, focused, and showcase your strongest moments. Match footage is especially important, so don’t rely on training clips.
2. Talking about scholarships too soon
Everyone wants to know about scholarships, but timing is everything. “Jumping straight to scholarship questions during a call can come across as transactional,” Sandy says. “Build a connection first—show interest in the team, program, and school before discussing financials.” Coaches want to work with student-athletes who are passionate about the sport and the university, not just the funding.
3. Starting the process too late
One of the biggest pitfalls is waiting too long. “Some athletes start too late. Coaches fill rosters early, especially at competitive levels,” Sandy points out. He recommends getting started 18 to 24 months before graduation. This gives you time to create your profile, gather footage, and prepare all paperwork, without the stress of doing it during final exams.
4. Not staying in touch with coaches
Mario Picazo highlights another crucial mistake: poor communication. “Some athletes let too much time pass without responding to a coach,” he explains. “Communication is key—you can’t receive an offer and then say nothing for days or weeks.” Coaches expect athletes to be responsive and engaged. Delayed replies can make them think you’re not interested, and they may move on to another recruit.
5. Not keeping your profile up to date
According to Mario, keeping your recruiting profile fresh is just as important as making a good first impression. “It’s important to keep updating your videos and results so your profile stays as up to date as possible,” he says. Coaches want to see your recent performances, not footage or stats from a year ago. Regular updates show that you’re active, improving, and serious about your sport.
Want More Information on How to Get a Sports Scholarship in the US?
At Keystone Sports, we assist student-athletes during the recruitment process— from helping you avoid common mistakes, build a strong and up-to-date profile, connect with coaches, to manage all the necessary paperwork. With years of experience and over 15,000 successful placements, we’re the best choice for international athletes who want to study and compete in the United States.
Contact us to learn more about sports scholarships and how to successfully go through the recruitment process—so you can achieve your dream of studying and competing in the US.
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About the author
Lorena Montañés
Lorena Montañés, SEO Specialist at Keystone Sports, pursued her career in the U.S., playing DI soccer at California State University, Fresno. There, she earned degrees in Mass Communication & Journalism and Psychology. She later completed an MBA in Business Analytics while coaching at a Division II university. Now, she aims to empower other student-athletes to achieve their dreams and have a life-changing experience.
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